Rapid Response Social Media Manager
Job Title: Rapid Response Social Media Manager Reports to: Director of Social Media Marketing Location: Hybrid or Remote Employment Status: Full-Time/Salaried/Exempt Overview: The Rapid Response Social Media Manager will play a crucial role in Live Action’s social media efforts, focused on real-time response with breaking news, pacing trends, and viral moments. This position is perfect for someone with not just a strong understanding of the news cycle, but thrives on being plugged-in and current across multiple platforms and a broad array of topics. The role may be remote, but preference is given to candidates based in Orange County, CA. Key Responsibilities: Real-Time Social Media Management: Monitor the news cycle continuously to identify key moments, breaking news, or viral events relevant to Live Action’s mission. Timely Posts and Content Creation: Craft compelling and on-brand posts in response to real-time developments across social platforms (particularly X/Twitter), including calls to action, reactions, and providing thought leadership. Trend Spotting: Proactively identify viral content, emerging trends, and cultural moments that Live Action can participate in or respond to so that LA can become a dependable breaking source for our audience and enhance our reputation. Crisis and Breaking News Response: Manage rapid-response social media communications during crises or unexpected events, ensuring messages are on-brand, timely, and impactful. Content Calendar Integration: Ensure the rapid response strategy complements planned content on all social platforms, while managing the pace of posts to avoid content saturation. Audience Engagement: Actively engage with followers and influencers, monitoring comments and messages to foster a community and encourage positive discussion around pro-life issues. Daily Social Media Engagement: Assist the team and Director of Social Media Marketing on day-to-day social media activity, helping to make sure content aligns with the ongoing goals of Live Action while reacting to daily events in real time. Skills & Experience: A deep understanding of X/Twitter’s, Youtube, Instagram, and TikTok algorithm and social media trends, especially video Ability to work under tight deadlines and manage high-pressure situations. Strong writing and content creation skills, capable of crafting succinct, impactful posts on short notice. Proficiency in social media analytics tools and content management platforms. Knowledge of political, cultural, and social media landscapes relevant to Live Action’s mission. Comfort with fast-paced environments, able to manage high volumes of posts and responses in real time. Experience with crisis communications or fast-moving media environments is a plus. APPLICATION SUBMISSION PROCESS: No phone calls please. All staff members are required to sign Live Action's Non-Disclosure and Confidentiality Agreement. BENEFITS: Live Action offers high-value benefits to our full-time employees! Live Action provides competitive and ethical health benefits for full-time employees and their families. We also have unlimited PTO for our employees as we are a work/life balance, family-oriented culture. LIVE ACTION: Live Action is a media and news nonprofit dedicated to ending abortion and inspiring a culture that respects all human life. Live Action’s groundbreaking news coverage and compelling videos reach several million people weekly across Facebook, YouTube, Twitter, and Instagram. (see more here: www.facebook.com/liveaction and www.liveaction.org).