[Remote] SEO Specialist
Note: The job is a remote job and is open to candidates in USA. TransPerfect Connect is a global leader in language and technology solutions, and they are seeking an SEO Specialist to drive the expansion and growth of their Client Services Department. The role involves collaborating with Sales to pitch digital marketing services, building client relationships, and executing international SEO strategies to enhance clients' online presence.
Responsibilities
- Work alongside the account management to help grow international SEO/performance services to both existing and prospective clients by contributing to client pitches and strategic proposals
- Mentor and aid junior team members in both client services and production departments
- Lead research and strategy (audits, competitor analyses, keyword research, content gap analyses) and present findings and recommendations confidently to senior colleagues and clients
- Oversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners if needed
- Own performance monitoring and reporting of assigned accounts: work with the digital data analyst to set up performance monitoring dashboards and deliver monthly performance reports with insights and recommendations
- Continuously research and select the best tools and templates to support our SEO offering and incorporate those into existing workflows and processes
- Keep up to date on SEO trends, technologies and market leaders, and share this knowledge with colleagues and clients
- Complete all other tasks that are deemed appropriate for this role and assigned by the manager/supervisor
Skills
- Superior written and spoken communication skills in English
- Independent, self-motivated, results-oriented and dynamic with careful attention to detail
- Exceptional problem solving and critical thinking skills
- Ability to work effectively under pressure to meet tight deadlines and challenging goals
- Demonstrate an ability to: multitask in a fast-paced environment, work well with people from a variety of different backgrounds and cultures, build relationships with clients and co-workers, work independently and as part of a team and take active measures to solve problems and commit to a high level of service
- Willingness to travel to offsite client or sales meetings
- Confident making strategic recommendations, and comfortable in client calls, meetings and presentations
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Minimum bachelor's degree or its equivalent
- Minimum 4 years of experience in SEO
- Experience client-side in the retail or travel industries or agency-side servicing international clients
- Confident with coordinating internal teams, competent giving feedback and having difficult conversations with colleagues and clients
- Confident making strategic recommendations and competent in client calls, meetings and presentations
- Experience auditing websites, performing keyword research and competitor analyses to determine the best strategic approach to improve SEO performance
- Strong IT literacy, including proficiency in Excel and PowerPoint and experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture)
- Knowledge of a second language is a plus
- Knowledge of MS Project
- Experience in digital copywriting and conversion optimization
- Experience in genAI custom assistant/agent creation for SEO workflow and processes
Company Overview